Many people who own cell phones surf the Internet using them. Smartphones are no doubt the best arena to be surfing the web in, but the truth of the matter is that even the simplest cell phone these days likely has Internet capabilities. With this in mind, remember that more and more people are sitting [...]

When most people think of advertising, they tend to think in more traditional terms of the word. This is natural, given that technology has advanced very rapidly in the past ten years, and most people can’t keep up with it as much as they’d like. While this technological advance has been going on, however, some [...]

While this is not the most popular form of mobile marketing in the United States by a long shot, the popularity of marketing via text message or SMS is so strong that it’s definitely worth a mention. There are companies in the United States that do engage in mobile marketing through texting as well, but [...]